Meaningful marketing & strategy support for independent brands.

Elevate your retail business with purpose-driven marketing & strategic growth.

Together, we’ll help independent retailers thrive by crafting meaningful marketing strategies, building a solid business structure, and designing a seamless customer journey that drives sales and fosters loyalty.

Whether you’re looking to elevate your marketing, streamline your operations, or create an unforgettable shopping experience, we’re here to help. Ready to take your independent retail business to the next level?

  • Structure & Strategy

    We support growing businesses to increase sales, enhance customer experience, and streamline operations, leveraging data-driven strategies, deep market insights, and customised solutions to provide expert guidance to retailers. Whether your focus is scaling operations, adapting to market trends, or simply achieving sustainable growth, we focus on both short-term gains and long-term success, empowering businesses to boost profitability, improve efficiency, and stay competitive.

  • 360° Marketing

    Whatever product or service you are selling, and whoever your audience is, you need your marketing to be strategic and impactful. It needs to be authentic, thoughtful ,and creative, aligned with who you are as a brand, and have a 360° approach across the entirety of your business. We’re creating meaningful marketing stories to inspire, connect, and resonate with your audience in a way that makes them fall in love with your brand first, and product second.


  • Web Optimisation

    We’ll transform your website into a powerful engine for business growth and success. Our comprehensive support options are tailored to enhance every aspect of your online presence, from design and functionality to performance and customer engagement. We focus on elevating your brand while delivering exceptional user experiences that convert visitors into loyal customers. By taking care of the technical details, optimisation, and ongoing management, we free you to focus on the bigger picture.

Crafting Stories. Shaping Strategies. Driving Success.

We believe every business has a unique story worth telling—and a strategy that can unlock its full potential. We specialise in blending compelling storytelling with strategic insights to create authentic connections, drive growth, and fuel long-term success. Your brand's story is its heartbeat. We dig deep to uncover what makes your business special and weave that into powerful narratives that resonate with your audience, building trust and loyalty along the way. Our team helps you develop strategic roadmaps that align with your goals—whether it's expanding your customer base, optimising your operations, or enhancing your marketing efforts.

We’re not just about ideas—we’re about results. Our approach ensures that every story and strategy leads to measurable outcomes. Whether it’s increased sales, stronger brand recognition, or more engaged customers, we focus on what truly moves your business forward.

Together, we’ll craft a narrative that captivates, a strategy that empowers, and a future that thrives.

  • How much would you value strategic marketing, tailored to your brand every month?

    We want to tick all of the boxes for the brands we work with. Strut is the result of a mission to solve real-life, day-to-day business problems — support that incorporates your products, your stories and your values — building a solid, well-considered strategy. Whether you need support in creating a nurturing email marketing strategy, help with rustling up interest around a product launch or, simply, a hands-off approach to your digital marketing, we can help you consistently communicate with your audience in a meaningful and commercial way.

  • Practical and considerate support, no matter where you are in your journey.

    We believe in business for the long term, crafting innovative and inspired enterprises that are stable, quality and built to last. Through informed and strategic marketing solutions, we’re helping to bridge the gap between independent brands and the corporate world, creating tailor-made strategies for your business and the people running it.

  • We don't take you letting us into your business lightly.

    Working with us means allowing someone else into your business; something that you have nurtured since day one. The highs, the lows, the sleepless nights — it is yours. Allowing someone into that space is a big commitment, and we don't take that lightly. We know first-hand the emotional and personal connections involved, and will always work with you to achieve the best results.

  • You, above anything else, remain at the centre of everything we do.

    The power to create change sits with us both. Far more success can be achieved through the building of a collective partnership, in which we combine skills and insights. Nobody knows your business like you do, and each partnership is unique to your set objectives and style as a business owner, carefully moulded to serve each client specifically.

Bridging the gap between independent brands and the corporate world.

Founder and Creative Director, Lisa, is leveraging her expertise in consumer research, retail marketing, and business strategy to create effective and commercial actions that elevate and empower female entrepreneurs.

After 22 years in the industry, she is pulling on her wealth of knowledge and experience to become the trusted partner in taking your brand to the next level.

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